Roar

Roar Organic is a line of electrolyte infusions with coconut water and B vitamins. When designing the label, we wanted to reflect the product–all natural, energetic and simple. The products pop with imperfect patterns that are inspired by flavor specific ingredients. Neons and contrasting colors are used to radiate and convey a sense of energy. Modern black and white typography keep the layout grounded and clean.

SCOPE

Packaging design

Roar

Roar Organic is a line of electrolyte infusions with coconut water and B vitamins. When designing the label, we wanted to reflect the product–all natural, energetic and simple. The products pop with imperfect patterns that are inspired by flavor specific ingredients. Neons and contrasting colors are used to radiate and convey a sense of energy. Modern black and white typography keep the layout grounded and clean.

SCOPE

Packaging design